New hire at SOVRN

SOVRN in Boise continues to grow, most recently with the addition of Chris Phillips, who will focus on video, motion graphics and storytelling.

From our friends at SOVRN:

Chris arrived at SOVRN with an already impressive decade-plus career as a director, editor and animator. UK born and educated, Chris has worked extensively for Viacom and the MTV Networks where his credits include launching a digital channel for MTV and directing over 20 major label music videos for broadcast.

As an avid technologist, especially where it involves the integration of video, motion graphics and storytelling, Chris fits in well here at SOVRN and expands our capabilities in the visual branding and content development areas.

Outside the office, Chris is a passionate recreational photographer interested in capturing candid moments that get overlooked in the rush of modern life.

Job Openings at DaviesMoore

DaviesMoore in Boise has a couple of positions that they’re actively looking to fill:

Digital Media Planner/Buyer

The successful candidate for this role is a strategic thinker, well versed in the digital space, confident enough to be client facing and task oriented enough to do the buying/billing/analytics in addition to the planning.

This individual will have overarching ownership of the digital strategies for our clients, working with a variety of decision makers on both the client side and internal teams. The Digital Media Planner will be on the ground level of planning, along with the client assigned Account Executive(s) and Digital Account Coordinator(s), making strategic recommendations as well as daily management, reporting, analysis and optimization of digital media strategies. This person will also have a dual reporting structure reporting to both the VP of Media and VP of Digital. The ideal candidate will have a degree in business, marketing, advertising or other related field plus a few years of digital media experience under their belt.

Accounting / Media Assistant

The primary area of responsibility for this position is to provide support and coordination in the accounting department, servicing all of DaviesMoore’s clients. This includes maintaining a high level of awareness and organization with client activities, detail-oriented management, and professional communication with key client and billing contacts as needed.

The individual who fills this position must be driven and exemplify strong leadership qualities, as well as fit into the agency’s established culture that promotes autonomy with results.

Full details about both positions can be found via their respective job descriptions on the DaviesMoore site.

Belated Recognition for Advantage Advertising

In August, Advantage Advertising’s work for  the University of Wyoming was recognized by the Bleacher Report in their ranking of the top 50 college football team schedule posters for 2014. Advantage Advertising’s work for Wyoming was ranked number one in the nation by Bleacher Report.

This isn’t the first time Advantage Advertising’s work in the college sports arena has been recognized. In 2012, the agency’s design for the University of Idaho Vandal football schedule poster ranked number four, and last year the design for the Wyoming Cowboys football ranked 17th.

Also, earlier this year, ranked Advantage Advertising’s web design work for Wyoming football’s signing day graphics as number three in the nation.

Well done folks. Well done.

Job Opening: Media Project Manager

Allan + Jenson is a Los Angeles-based marketing consultancy with an office in Boise, has an opening for a Media Project Manager. From the job posting on the Idaho Ad Agencies job board:

Allan + Jenson is hiring a Media Project Manager to join the Boise team.

Duties of this role include:

  • Manage day-to-day media projects with multiple clients
  • Coordinate requests to national buying firm
  • Organize client direction on media plans and strategies
  • Coordinate media plans to creative agency for fulfillment
  • Track competitive activity and provide reporting
  • Providing logistical support for meetings
  • Proofreading copy and flowcharts
  • Compiling and relaying client feedback

We’ll be looking for someone with:

  • A degree in marketing, advertising, or related field
  • Solid knowledge of media principles
  • Strong attention to detail
  • Exceptional customer service skills
  • Efficient time-management and prioritization skills
  • Advanced verbal and written communication skills
  • Desire to accept mentoring and guidance

Full details about the position and hot to apply can be found here.

Journal/Scripps forced to sell KIVI or KNIN

When Journal Broadcast Group is merged into EW Scripps, KIVI and KNIN will no longer be on the same side.

IMG_0822-0.JPGIn a little-noticed FCC filing earlier this month, Journal agreed to “sell” the two stations to “Journal/Scripps Divestiture Trust.” A bit of digging finds that Journal & Scripps have to unload one of the Boise TV stations in order to consummate their marriage.

Here’s why: in 2009, after a lengthy process, Journal bought KNIN under the FCC’s “failing station” waiver provisions. At the time, KNIN was a CW affiliate with little in the way of ratings or revenue. Journal convinced the FCC that it would be a better steward for the license.

And how. KNIN is now a Fox affiliate, loaded with NFL, college football, two hours of live local news, a hit Fox show or two… It even aired the Super Bowl. A far cry from its first days as a Home Shopping Club affiliate. To get to profitability, it laid off nearly all KNIN staffers, stopped leasing space downtown and merged most technical operations into its Nampa facility.

Now that EW Scripps is buying Journal, it will require the license for both KIVI & KNIN (as well as Journal’s four local radio stations) be transferred to Scripps. But, alas, channel 9 isn’t failing any longer. And neither, one would guess, is channel 6. To get this deal done, the new company will have to unwind its Boise duopoly just five years after doing the deal.

The companies are not commenting on which station they’ll keep or which they’ll ditch. A safe bettor would guess KIVI, but it’s hard to say (and as an employee of a competitor, I’m not the one to ask these questions. Perhaps Michael Deeds, as a partner/friend/employee of KIVI will… But he hasn’t of yet, despite these filings several weeks ago).

KIVI & KNIN aren’t really separate stations anymore. They share everything large & small: news, graphics, sales people, music, tech staffers, branding… They even share the same website. It’s really one station with two separate program streams. Unwinding will not be a simple one day process.

These are all speculative scenarios…
– Scripps keeps KIVI, moves all Fox programming & news to KIVI 6.2. Keeps both essentially – jettisoning the broadcast license and transmitter. This is a tactic being used by Sinclair in markets around the country. It would essentially make he KNIN license & transmitter worthless. In the Sinclair markets where this has happened, the former station has been shut down.

– Scripps keeps KIVI, sells KNIN with programming intact to a sidecar owner. This is a practice where Scripps would “sell” the license and transmitter to a “third party” – generally a technically separate company that is essentially controlled by Scripps. These deals were everywhere for a while, popularized by Sinclair – but the FCC has been cracking down. This is a less-likely scenario.

– Scripps keeps KIVI, sells KNIN to a truly outside buyer – but continues to run programming and sales operations for a fee. This is known as a Joint Sales Agreement or Shared Services Agreement.

– Scripps keeps KIVI, sells KNIN with all programming intact to an outside owner and has little involvement in the station (see news caveat below). There are no obvious buyers (KTVB-owner Gannett and KBOI-owner Sinclair are likely no-gos here). Block Communications, which famously balked at paying Fox’s demands for compensation at KTRV-TV is an interesting dark horse. Block & Fox network-owner Twenty First Century Fox patched things up in Louisville, where Block owns WDBI-TV which remains a Fox affiliate. It’s unlikely “Fox 12,” would rise again – but a KTRV/KNIN combo might be allowable by the FCC – and Block has some infrastructure still in the market. A company without a Boise presence could also be in the mix – Gray, Meredith, etc. Back to that news caveat: it’s conceivable that Scripps could continue to supply KNIN with news (or it could even come from one of the other two TV news providers in the market for the right price).

– Scripps keeps KIVI, sells KNIN to McClatchy! OK, this isn’t happening. But a fun thought: what if the owner of the Idaho Statesman bought KNIN? Stranger things have happened: in St. Joseph, Missouri, the News-Press Gazette started up a Fox affiliate and started creating news for it. To be fair, NPG owns a bunch of TV stations around he country and has expertise in this area – McClatchy is only a newspaper company. But what better way to turn around a newspaper than with a TV station? Who doesn’t want to see News at Nine anchored by Dan Popkey & Pete Zimowsky? What’s that? They don’t work there anymore? How about Woodward? Semi-retired? Ok. Brian Murphy on sports at least. What? He’s moving to DC?

You’ll notice that none of my scenarios start with Scripps dropping KIVI. While it’s not impossible, I tend to think there is more revenue on the ABC-affiliate. KNIN does have some attractive things going for it: mainly the NFL… Which KIVI has none of. Time will tell.



From the ‘Things we missed in our inbox’ file

This one came through back in June, but… well, summer.

Oliver Russell announced that they have assumed management and marketing of Think Boise First.

From the press release about the change:

Think Boise First co-founder Beth Geagan said the organization achieved great success over the past six years in branding and highlighting the importance of local business to the community. Earlier this year, Geagan began looking for viable options to take the branded effort to the next level in Boise.

“We talked to several interested parties. In the end, Oliver Russell made the most sense and provided the best option to keep Think Boise First alive and thriving in our community,” she said.

Think Boise First was founded in 2008 by a small group of business owners and community advocates who believed that local businesses are the core of sustainable local living in Boise and Garden City. Its mission is to connect and promote locally owned and independently operated businesses, while educating the community on local products and services and the economic benefits of buying local.

Think Boise First was originally managed under the nonprofit umbrella of Sustainable Community Connections, however Oliver Russell will now operate it as a social enterprise using commercial strategies to promote the local movement.

Read more about the acquisition on Oliver Russell’s site.

New Hire at DaviesMoore

DaviesMoore in Boise continues to grow, most recently with the addition of Sean Winnett as Digital Marketing Specialist.

Sean is a Boise native, and graduate of Boise State University with a Bachelor’s degree in
Mass Communication & Journalism. Prior to joining DaviesMoore he has worked with other agencies such as Drake Cooper and Tribute Media.

Congratulations Sean.

Rizen Creative expands to the north. And west.

Recently, word got to us that Rizen Creative has expanded, opening an office in Seattle.

And indeed they have, as Katie Meyers has relocated to Seattle, where she’ll be working out of the company’s new satellite office in Seattle. There, she “will focus on new business generation as well as provide strategic insight for current Rizen clients.”

Congratulations to Rizen on the expansion, and to Katie on the move.